Shrinking the Tech Stack
Les 110 de Taillevent London, 16 Cavendish Square, London W1G 9DD
London
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Summary
Is 2025 the year where we spend less and earn more?
Across all of digital, it seems that brands are taking a long hard look at the value their digital business creates. After years of double-digit growth, post covid digital slowdown has prompted many to evaluate the (bloated) tech stack they own against the increasing costs of paid traffic, and the real ROI of the channel.
2025, it seems, might be the year the Total Cost of Ownership of all digital comes under pressure, with the overall profitability of the channel layered over the top. Removing 25% of the stack cost AND driving up loyalty would, for example - improve most net margin by more than 10% across many online businesses. Food for thought.
So - come and chat. As ever the Commerce Futures community will be there to share their uncomfortable journey, and we can chat in a Chatham House environment about the truth - if you can bear it.
![Pastries](https://cdn.prod.website-files.com/638c95ec95fb43f6a9419d50/65fc01881becc2048c62b0ef_TheHundred2024_0730.webp)
![Delegates networking](https://cdn.prod.website-files.com/638c95ec95fb43f6a9419d50/65a10a85f629305724802cbe_Networking-MACH.webp)
![Delegates networking](https://cdn.prod.website-files.com/638c95ec95fb43f6a9419d50/65a10a85f629305724802cbe_Networking-MACH.webp)
![Audience at a Commerce Futures conference.](https://cdn.prod.website-files.com/638c95ec95fb43f6a9419d50/64ccd22a12bd4332cf588698_Audience-At-MACH-TWO.webp)
AGENDA
18:00 Arrival & Welcome Drinks
18:45 Guests Sit
18:50 Welcome from Commerce Futures
19:00 Opening Speech - Guest Speaker
19:30 Starters: Topic One - Discussion at individual tables
19:50 Topic One discussed as a collective
20:10 Mains: Topic Two - Discussion at individual tables
20:40 Topic Two discussed as a collective
21:00 Desserts & Networking
22:30 Event Closes
Venue
Les 110 de Taillevent London, 16 Cavendish Square, London W1G 9DD
The Lamennais Room is the perfect private dining room for your lunch, dinner, wine tasting or cocktail party. An extension of the restaurant; the space is surrounded by ceiling-high windows, illuminating the room with its natural lighting during the day. Adorned by green velvet drapes and oak tables, the spectacular chandelier and gold painted wine sceneries gives the space its elegant allure, as if being engulfed in a vineyard.
Find directions →![Shrinking the Tech Stack](https://cdn.prod.website-files.com/638fa9c74d736b553a1a8d22/669e5bc9c8ae40bd55a6eac1_110-London-Salle-Lamenais-Web.png)
Partners
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